• US$250

• 150 designs

• 55 designers

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Logo Design Brief

1. Overview
- Details and background about my company
We are a very boring traditional local tour agent that sells day-trip optional package to tourists coming to Phuket for 32 years. Now, we heavily face a big threat from outside competitors to gain our market share.
So, we decide to use our core competency which is the huge connection and deep disciont with suppliers to promote a new way of service. Our inspiring business model are Holland Pass (https://hollandpass.com)...but the logo of this company ismtoo simple

1. Select your edition: Small | Medium | Large packages
2. Buy the pass online.
3. Pick-up the pass at the selected pick-up point
4. Show the Phuket pass at every entrance to receive free entrance or discount
5. Enjoy the Phuket Pass and receive free entrance or discount at 200+ attractions and shops

Target Market(s)

2. Target market - The audience I am trying to attract to my company are independent traveler tourists that are young at heart, active adults, active families, value seekers. Age between 26-46

Industry/Entity Type

It Company

Logo Text

Phuket Pass

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 3. Design preferences - Directions for the designers:
• -Style: Fun & active
• -Color: Red and may be….Yellow?
• -Imagery: I like logo of these brand
• https://www.combos.co.nz/ love it. I like the font that has multiple shade
• https://city-sightseeing.com/en/home I like the attitude of this company

Should not have

• coconut tree, bhudda, lotus, tiger

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Files

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