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Delicatessen logo required with artisan feel
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This customer received 149 logo designs from 57 designers. They chose this logo design from Farmiza as the winning design.
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£110
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149 designs
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57 designers
Logo Design Brief
We need a logo design for a new delicatessen called "Locavore". The deli will be based in a medium sized town in Buckinghamshire, UK. It will stock high quality, artisan food and drink produced within a 100 mile radius of the store. Products will include cheeses, charcuterie (salamis, ham, cured meats etc), hot soup, coffee, artisan bread, sauces, jams, chutneys, craft beers, specialty gin, cider etc. Take a look at this Pinterest board for an idea of the likely look and feel of the shop interior: https://www.pinterest.co.uk/catrionao/deli-design/
Target Market(s)
Our target market will be affluent foodies who care about the quality of the food they eat, and where it comes from. Customers will be aged 25+, and be both men and women.
Industry/Entity Type
Food Store
Logo Text
Locavore OR Locavore Deli OR The Locavore Deli (we are open to all 3 options)
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We would like a two-colour version, and a single colour version of the same logo (for example, we may get an ink stamp made featuring the logo, which can then be used to brand brown paper bags). Possible uses for the logo include: shop signage, on paper bags and paper used to wrap cheeses and meats, on stickers used to seal wrapped cheeses, on staff t-shirts, as the profile pic on the deli's social media accounts (Facebook, Twitter, Instagram), on our website etc.
Nice to have
- We are open to colour suggestions, but particularly like the tones of the darker heritage colours used in Farrow & Ball paint (http://www.farrow-ball.com). The logo could be text only but we would also be interested in designs which include some sort of graphical element.
Should not have
- Nothing that looks cheap, tacky, too young or too feminine (as we need to appeal to men too).