Community focussed running and triathlon coaching.
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This customer received 105 logo designs from 40 designers. They chose this logo design from Design Nation as the winning design.
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We are looking for a logo that attracts not only the serious athlete, but also the individual who is new to fitness. We are two coaches who lead clinics and provide feedback to encourage personal achievement regardless of athletic 'level'. One of the strengths of our current clinic is the 'community' we have created. This is an important element of what we do, as it differentiates us from others in the same field.
Target Market(s)
Community athletes ranging from 18-70 looking to meet personal athletic goals in running and/or triathlon. Primarily female.
Industry/Entity Type
Fitness
Logo Text
Edge Racing
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Edge is to be the focus, racing should be small as a tag line or part of the logo it can say 'fostering achievement, promoting health, creating community'
Nice to have
- 'welcoming' logo that is strong but not intimidating
- Have indicated blue or blue/green as our colour scheme but are open to different ideas
Should not have
- Avoid pink or orange colours