Logo Design for Music Community Website

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Contest winning design

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This customer received 113 logo designs from 36 designers. They chose this logo design from REX as the winning design.

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Logo Design Brief

We'd like a logo that infers who we are and has an embedded meaning (subtle). Holy Culture is a place for Christians influenced by urban lifestyle and beyond to communicate, collaborate and inspire.




Here are some power words that we feel represent the brand: Community, Innovative, Leading Edge, Inspiring.




In the attached files, we've included logos that we like, here are the reasons why we've chosen them.




Here's a brief description of the organization: Holy Culture is a platform providing news, media, digital downloads, community and a collaborative environment along with a workstation for artists, djs & promoters to manage their careers via tools enhancing their organization and productivity. With a focus on the music industry, the website provides a central place for musicians, producers, and music lovers to collaborate and communicate.




a) Stumble upon, we really like the simplicity of the logo and that it creatively stands out from other social networking logos
http://news.cnet.com/i/bto/20080513/stumbleupon.jpg



b) Napster - We like the cutting edge appeal of this logo




c) YouTube, we like how this logo has this subtle way of conveying its utility.  http://ooligan.pdx.edu/pic/youtube-logo.jpg

Info Icon
Updates

We're looking forward to seeing your design ideas - just a note to clarify that we've provided sample logos as a reference point, but we're looking for something original that captures the essence of what's good about these logos.  Please let us know if you have any questions about the brief.

Thanks!

Thanks to all the designers who have already submitted their ideas, I apologize for the lack of updates - we"ve been thinking more about what we"re looking for and reviewing the designs that have been submitted already.

Here are a couple other logo designs that have a similar feel to what we are looking for, I know many of you have been asking for more clarity.

What we"ve determined from the submissions we"ve seen so far is that fonts are very important - we"re looking for a font for the HC and the HolyCulture wording that is simple yet modern, and rounded not fully square letters.

We are definitely looking for a logo mark that has some meaning to it that connects with the "connect. collab. inspire" tagline - we think a possible connection to this might be a rounded square talk bubble or a rounded talk bubble as an option.   Something simple but with style not just the usual.   Also music related ideas since the site focuses around music.

Here"s an example of a design using initials of a company with a modern font and although it"s simple it stands out using a subtle shadow to create more depth and a splash of color in a unique way.  We also like how they have been able to use a modern font that"s a bit different and still create a smooth and professional feel.
http://th08.deviantart.net/fs23/300W/f/2008/023/2/d/EDVENS_MEDIA_LOGO_by_kolouch.jpg

Here"s another logo as well that the team likes because of the modern font and overlapping letter concept.
http://th04.deviantart.net/fs40/300W/f/2009/029/5/3/534dab7cf62d5fc0ff0612069e41b20c.jpg


I will be providing some specific feedback to designers who have submitted designs as well but hopefully others who have considered submitting more ideas will find this helpful. 

Thanks again for your time and submissions!

My apologies to all of you who have submitted designs so far - we had some personal issues come up that threw off our time to be able to properly commit to giving good feedback and getting the designers who invested time on this project the updates they deserve.

I"m sorry for the delay and we"ll try our best for the rest of this project and future projects to be more diligent in providing feedback and making key decisions.

We are excited to complete this logo and award the designer with the winning design - we will be requesting some more revisions and new designs if anyone has new ideas as we haven"t decided on a final logo yet.  We will send feedback as quickly as possible on any new revisions and ideas.

Thanks again for your efforts, patience and understanding!


Nathan

Target Market(s)

Our target market is primarily Christian artists that want to grow their careers. We'll be providing general users with a place for socialization as well as a one-stop place for media content (music, videos, blogs etc). Other customers include, Christians, DJs, promoters, bands, bloggers, youth pastors etc.

Here are some websites that are in a similar vein. http://reverbnation.com http://relevantmagazine.com and http://allhiphop.com

Industry/Entity Type

Community

Logo Text

Holy Culture


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Requirements
Must have
  • A logo that will have longevity. We like the web 2.0 feel but are also open to other styles. It''s important that the logo is creative, yet simple. And it would be great if the logo could express its utility within the logo (ie YouTube)
Nice to have
  • It would be great if the logo could incorporate the tagline "Connect. Collab. Inspire"
Should not have
  • Although the core audience is Christian, the logo shouldn''t have any stereotypical religious or traditional Christian imagery.

Files
GIF
Supporting File 1
Saturday, July 10, 2010
Payments
1st place
US$141
2nd place
US$94
3rd place
US$50
Participation payments x 1
US$15
Total
US$300

Project Deadline
04 Apr 2010 14:00:00 UTC
Language