Website - freeride bike clothing company

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Wordpress Design Brief

Need a complete website with eCommerce.
Company: A new brand of bike (freeride) clothing...not the lycra stuff!

I have a design concept I have put together in Illustrator (see screen shots attached and below is a link to drop box with the full file - it was too heavy to attach here). The drop box folder also has images to use in the demo site. Refer to:
1) Landing Page - front page with images
2) Website - each subsequent page
3) Images folder
4) Logo for the website
https://www.dropbox.com/sh/l36jah4dh5rvhu3/R0Jt2cTkvR

The above is my vision. Any design tips/suggestions to make it better are welcome. I want it to be easy to use and navigate and it needs to look RAD!

I do actually have a word press version of this with the first page already set up - if this can help?
I would like it up and running in 2 weeks (??), if possible.

I need to be able to turn on and off pages as I like, add products easily, team members etc.

I need eCommerce set up:
1) Direct to the public with pricing, shopping cart, online payment, shipping etc.
2) Wholesaler login. Same structure as public but I would need to pre-approve and set up any wholesalers to access this section, and it has different pricing.
I want to be able to turn on/off either of the above, ie: I might only use one or the other at one time.

Inspiration sites:
http://www.nixon.com/au/en/womens/
http://au.vonzipper.com/home.php
www.royalracing.com

Site pages:
1) HOME - Landing Page

2) Gear
2a) Ladies / Mens / Other (each it's own page, same format, I can add new categories anytime)
2a(i) Item specific drill down

3) Crew
3a) Drill down per team member

4) Happenings
4a) News / Events
4b) Media
4c) Adventures
4d) Videos

5) Customer Service
5a) Policies / FAQ
5b) Size Chart
5c) Material
5d) Store Locator
5e) Contact

6) Shopping cart / check out and wholesaler login section

Target Market(s)

Extreme sports 25 - 40 year olds.
Men and women.
It is mostly a mens sport, but I am making womens gear too.

Industry/Entity Type

Clothing


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Funky cool way to showcase my clothing products
    Cool, simple yet professional look
    Easily viewable photos of the product - easy to scroll between shots and to enlarge where needed.
    Link to facebook and social media for the news sections, liking etc.
    Crew section - link to that specific persons feed ie: on facebook/instagram

    Pages:
    1) Home Page

    2) Gear
    2a) Ladies / Mens / Other (same format pages - can add catagories as I like)
    2ab) Item Specific Drill Down
    2abc) Shopping Cart

    3) Crew landing
    3a) Crew Drill Down per person

    4) Happenings
    4a) News / Events / Media / Adventures / Videos

    5) Customer Service
    5a) Policies / FAQs
    5ab) Size Chart
    5abc) Material

    6) Store Locator

    7) Shopping Cart - both direct to public and a wholesale login section (I need to be able to grant people access and a login to the wholesale section)
    Possibility to add promo codes to make things cheaper for specific people or sale time etc...

Files
Download all files - 7.1 MB