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Corporate and luxury start-up travel business needs simple and professional logo
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This customer received 88 logo designs from 25 designers. They chose this logo design from Liyana as the winning design.
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£80
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88 designs
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25 designers
Logo Design Brief
I need a logo design for a start-up in Edinburgh, United Kingdom for a company called Bespoke Travel Management.
We will be working with small businesses to help manage their yearly travel spend as well as up-market individuals to manage their travel, schedules and luxury holidays.
I am looking for a very classy, minimalist and simple logo incorporating the entire name without it looking too overwhelming. If there is a unique symbol involved or a streamline monogram then that'd be great. I'm not a fan of black and instead would like a very deep grey whilst also incorporating a deep grey-ish blue. I really don't want it to be bulky or too "in your face".
I want to communicate to my clients professionalism, simplicity and start building brand awareness with a cracking logo.
I also want this brand to scream "consultative service" rather than being your typical travel style logo. I don't want planes or globes or palm trees as we are not a holiday service. I want the logo to emphasise quality, trustworthy service, not "quick, cheap holidays".
Thanks!!!
Target Market(s)
small businesses, corporate entities, up-market individuals, upper level workers
Industry/Entity Type
Travel
Logo Text
Bespoke Travel Management
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Other font styles liked:
- Gotham Light & Book, Lato, Brandon Grotesque, Proxima Nova
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Deep grey & deep grey-ish blues. The blue colour that I chose on this website isn't grey or dark enough but I wanted to give a bit of an idea by picking a colour. I want the entire company name incorporated in the logo.
Nice to have
- A logo where I can use just the symbol/monogram or at least not the full name, from time to time.
Should not have
- I don't want to see anything bulky or too bold. No planes or globes or anything that screams typical travel.
