• £110

• 210 designs

• 56 designers

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Logo Design Brief

We need a logo design for a new business predicting rental arrears for private homes (not office blocks). We want the logo convey our USP which is the strength of the algorithm, e.g. sharp, scientific, mathematical, professional, transparent, accurate.

Please use only black/grey scale/white or the following colours:
purple : #b358b1
green : #95b94b
red: #ee5043
orange: #f18539
yellow: #f6c832
blue #00bfff
darkblue: #282b3a

the brand keyword should be in lowercase only.

Please avoid cliches e.g. pie charts, bar charts etc.

Target Market(s)

Councils, housing associations, private landlords

Industry/Entity Type

Business

Logo Text

hometruth.io OR hometruth

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• simple iconography
• black and white or grey scale as the dominant colour
• Can use hints of other colours here
• blue #00bfff
• purple : #b358b1
• green : #95b94b
• red: #ee5043
• orange: #f18539
• yellow: #f6c832
• darkblue: #282b3a

Should not have

• ticks (check marks)
• pie charts
• bar charts
• cliched house pictures