• A$150

• 194 designs

• 61 designers

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Logo Design Brief

This is a clean slate! Come help us shape our brand.
Campervan Rental Shop is a new player in the Australian campervan industry. It’s founder however, has many years of experience within the market and within the Australian tourism market, having set up several successful businesses before.

The Campervan Rental Shop business exists to help people acquire not only the best price for their campervan, but ensure that through knowledge of the industry, different laws and the different types of vans people can rent, that they get the right campervan for their adventure around Australia.

We are starting fresh with this logo and brand so your brief is somewhat open. We want a logo which has spirit and which will be instantly recognisable. We do not want clichés, or logos which are too ambiguous.
Things to note:
• The logo will be used across digital, print and potentially a shopfront so please make sure it renders well on all environments.
• You can use the whole name (Campervan Rental Shop)
• You can consider using initials (CRS) but we would want to see the full name somewhere so people knew what the logo means
• We would like to have a logo device, we do not necessarily want a type only logo
• We want a fresh, fun and clean design
• We are more bold than elegant
• Evenly balanced between playful and serious
• We want modern, not traditional
• The colour palette is open to you
• Something clever is welcome

An example of two logos we like are attached.

Target Market(s)

Our target market ranges from young backpackers, through to families looking for family holidays all the way to the grey nomad who is getting out on the open road for months at a time.

Industry/Entity Type

Tourism

Contact Information for Business Card

Standard Business card design.
Phone 0424 476 666
Address Shop 4 197-201 William St
Kings Cross
Sydney
NSW 2010
Email - Gaz@campervanrentalshop.com

Consider using the Statement in logo: Better Service. Better Price. Better Experience

Logo Text

Campervan Rental Shop (But please see description for details)

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• • We would like to have a logo device, we do not necessarily want a type only logo
• • We want a fresh, fun and clean design
• • We are more bold than elegant

Nice to have

• • We want modern, not traditional

Should not have

• Not crowded
• Not too funky - We need to cater to all audiences

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Files

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