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Attention Mountainbike Lovers: Creation of a Logo for the well-known Wheelie Wednesday episode
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This customer received 34 logo designs from 14 designers. They chose this logo design from AFD as the winning design.
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€80
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34 designs
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14 designers
Logo Design Brief
Hey hey to all the Mountainbike Lovers out there,
I want to set up a merchandise shop for Wyn Masters. He is a professional Dowhnhill Mountainbike Rider and has a weekly episode called wheelie Wednesday (on Instagram @wynmasters)
A wheelie is when the front wheel is not touching the ground.
The target group is male mainly, young (10-26) and love the Mountainbike lifestyle.
Brands of this industry are: 100%, Fox, Shimano, Mons Royale and all the bike brands like Specialized, GT Bikes, Santa Cruz etc.
We would like to print the logo on different items like shirts, caps, drink bottles, bracelets and so on.
Looking forward to your designs ;)
Verena
Updates
Project Deadline Extended
Reason: The brief has been revised substantially due to customer feedback.
Added Thursday, September 28, 2017
Target Market(s)
Worldwide (mainly Europe especially UK, Canada, U.S., Australia, New Zealand)
Industry/Entity Type
Shop
Logo Text
WW or none
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo should work on print items such a give away shirts, stickers etc but as well online.
- The logo should be simple, easy recognizable, cool ands lifestyle approach.
Nice to have
- A surf brand related logo with a bike theme. E.g. Surf brand use a wave etc and here it could be a wheel or just the WW standing for Wheelie Wednesday.
Should not have
- Too many elements. No dodgy, sexual or awkward context. It should not be too aggressive (no hard rock image). A bike in it - that's too obvious. It should not be too business related and not too clean.
