Logo/symbol needed to represent a clothing brand that values simplicity and positivity.

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This customer received 60 logo designs from 25 designers. They chose this logo design from wonderland as the winning design.
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Logo Design Brief
We need a logo that can represent the company we envision. The brand is called KIS (Keep it Simple)
We want to value simplicity and positivity in our brand. Our mission is to campaign every 3-6 months for a charity or foundation. We created shirts to represent that group and sell to the public which 100% of profits go to the charity or foundation of choice. But first and foremost we are a clothing brand so I want a logo that has simplicity and positivity in it, and in a creative way.
Updates
Thank you all for submitting your design. I am please with the results and hope to work with you all again, thank you!
Added Wednesday, September 27, 2017
Target Market(s)
Streetwear, hype beast, fashion
Industry/Entity Type
Clothing
Logo Text
KIS SEA WA MMXI
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Other font styles liked:
- Simple, elegant yet rough.
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- See uploaded image for reference. Need new design and look. If possible crest a symbolic logo to add on to represent brand. Simple, clean and positive. Yet can be rough and strong.
- If you could create a logo with just using the letter "K" or another symbol that for would great as well. Simple yet creative!
Nice to have
- Something that can be symbolic to the brand and what it stands for. Simple, clean, positive yet sometimes rough/strong.