New Fast Food Brand "The Shrimp Pimp" Needs A Logo Design

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This customer received 164 logo designs from 61 designers. They chose this logo design from B'signs as the winning design.
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We need a logo design for our new fast food brand "The Shrimp Pimp". Another brand within our group has a red and yellow/gold coloured logo and would like this one to be a similar colour scheme but in reverse, with the yellow/gold as background (see attached file). Open to all design ideas but thinking of a cartoon style character; perhaps prawn/shrimp as 70s style pimp. Would like to convey fun, young, cheeky.
Target Market(s)
Youth, foodies, music festivals, catering
Industry/Entity Type
Fast Food Restaurant
Logo Text
The Shrimp Pimp
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Character Logo
Logo with illustration or character


Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- -The words "The Shrimp Pimp"
- -Definitely would like to be on gold background
- Update: Would like a SHRIMP/PRAWN character dressed as a PIMP - with furs, cane, bling etc.
Should not have
- -Words only