Metabolic Meter needs characters to tell storyline
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This customer received 24 character designs from 8 designers. They chose this character design from Ry as the winning design.
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Character Design Brief
I need a character made out of 1 of the 3 tools I have developed to tell people about their risk of diabetes and heart disease. Im looking for the "pentagram" to be made into a character, one that can be easily adapted to multiple race and genders. There should be emphasis on the waistline.
Target Market(s)
Low literacy, minority public.
Font styles to use
Sans Serif
Colors
Colors selected by the customer to be used in the logo design:
00a990
fbed22
ec1f27
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Emphasis on the waistline, preferably give it the look of a spinning disc... this is to reflect how fast a person is moving to diabetes and heart disease. That's why the main colors are green, yellow and red- (low, medium and high risk).
Nice to have
- Emphasis on waist. consistency with the "feel" of other graphic already part of copyrighted tools.
Should not have
- Complicated graphics. Keep it simple. This character is the center for a storytelling
Files
Download all files - 0.6 MBJPG
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FullSizeRender (2) Sunday, 27 August 2017 16:18:16
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FullSizeRender Sunday, 27 August 2017 16:18:16
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IMG_7648 Sunday, 27 August 2017 16:18:16
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Screen Shot 2017-08-26 at 11.24.06 AM Sunday, 27 August 2017 16:22:12
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Payments
1st place
US$150
Participation payments x 4
US$10