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Climbing Store in need of employee shirt / shirt to sell to customers
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This customer received 122 t-shirt designs from 21 designers. They chose this t-shirt design from 777SKY as the winning design.
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US$210
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122 designs
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21 designers
T-shirt Design Brief
Backcountry Gear is an online (www.backcountrygear.com) and local gear store located in Eugene, Oregon. Are focus is Backpacking and Climbing equipment. Our local store has many customers that are rock climbers. Customers are mostly Male 20-45 yrs, but I don't want to overlook the many great female climbers out there. We are looking for a shirt that appeals to this customer and that could also be used for shop employees. The shirt may or may not incorporate our current logo. Looking for something clean, simple but does NOT rely on many of the outdoor industries stereo types of images (No images of standing on a mountain, or sun setting behind the hills). Looking for something that could go on a white or colored shirt. We may want to limit the number of colors in the design to control screen printing costs. Design could go on front or back of shirt. I am thinking that the new design would go on the back of employees shirts with company logo on the front. For the customer shirt, the Design might stand alone. (This is up in the air and open for designer input)
I have included basic company logo. I have in other formats if needed.
Also included a list of URL Links to designs to give an idea of designs that strike me. They are kind of all over the place, but I hope they help.
Target Market(s)
Customers are mostly Male 20-45 yrs, but I don't want to overlook the many great female climbers out there. We are looking for a shirt that appeals to this customer and that could also be used for shop employees.
Industry/Entity Type
Store
Font styles to use
Other font styles liked:
- ?
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Looking for something clean, simple.
- Looking for something that could go on a white or colored shirt. We may want to limit the number of colors in the design to control screen printing costs. Design could go on front or back of shirt.
Nice to have
- The shirt may or may not incorporate our current logo.
- Tie in to local area.
- Eugene, OR
- Local Crags: Flagstone, Moolack
- Oregon is well known for Smith Rock
Should not have
- Do NOT rely on the many outdoor stereo types images (No images of standing on a mountain, or sun setting behind the hills).