• €250

• 85 designs

• 10 designers

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Web Design Brief

Job scope - As the title suggest, this project refers to the tailoring of Magento Porto 6 template to better suits customer experience and provide a unique identity to an already established brand.
We are using the following template and there will be no changes to the wireframe: http://www.newsmartwave.net/magento/porto/index.php/demo6_en
Our business - We are an e-commerce business established in 2013 as professional flashlights, folding knives, chargers and batteries reseller: https://www.easylight.ro/.

- Elements of trust are extremely important in the market we are activating, such as guaranteed money back after 30 days, no charge shipping for warranties, logos for established card providers, supported by mobilPay: https://www.mobilpay.ro/public/en/ . These elements must be present across the site at the footer level and within the checkout page.
- Also emphasising the existing FB reviews and Magento reviews it is highly beneficial
Other details
The new platform is at the final stage of development, all new functionalities have been implemented, waiting for a new design to be rolled out.
Access to the dev environment can be arranged when requested along with contact details of the programmer’s team.
Constant support can be provided by business owners and or programmers.
One website we like is https://ad.knivesandtools.eu/

Target Market(s)

Our customers
- Very passionate EDC- ers, hunters, bush craft and survivalists.
- 98% of all customer base are men, aged 25-45, medium income and education level.

Number of Pages Required

5+ page

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Job requirements (UPDATE 4th August)
• PLEASE READ BEFORE SUBMITTING !!!
• We need to create a unique identity for our website, without altering the wireframe, keep a close relationship with our logo colours: orange (#F1592A), and black (#000000) on a white background (#FFFFFF).
• Please do not overuse graphic elements, keep a clean conversion oriented design, the aim is to create a strong identity.
• Make sure that all font-size / font-families / font-weights / font-colors are available when we click the text, and make sure that design is made on 12 columns grid, page width 1280px
• We need to be able to take every single image from the PSD (click an element containing an image, => convert to smart object => and from there to get the original picture from PSD)
• Elements to be customised and work flow:
• 1st part: Homepage
• - Header
• • The top bar has to be orange
• • The header has to be white, using the original logo. (please check the attached files for the original_logo.rar)
• - Footer
• • Has to be black or greyish for contrast.
• - Homepage
• • Use the images blocks to promote the main categories and possibly sales promotion rather than only products or only promotion.
• • Keep within the limits of Porto 6 wireframe. Make sure you have checked this link:
• http://www.newsmartwave.net/magento/porto/index.php/demo6_en
• 2nt part: Category page
• - Please request access to our dev environment before proceeding to this stage
• (very similar with Port6 template, few details have been added in the listing of products)
• 3rd part: Product page
• - Please request access to our dev environment before proceeding to this stage
• (very similar with Port6 template, few TABs have been added and the info it is being shown in a bullet format)
• 4th part: One page checkout
• - Please request access to our dev environment before proceeding to this stage
• Guidelines:
• - Effective colour scheme that accent our brand logo and content images; one complementary and one monochromatic scheme to be provided.
• - Consistent changes on header, footer, possibly checkout page to reflect brand identity and trust by keeping a clean design without unnecessary elements.
• - Subtle changes on product and category pages to support brand identity and trust elements from header and footer.
• - Small changes to types of icons used across the site, to reflect the specific of the niche (a.i. we can’t use heart shape icons, when comparing tactical gear)
• - One banner for each main category: flashlights, rechargeable batteries and chargers, knives and tools, binoculars, gun sights and scopes.
• - One banner for each main block on homepage, four small blocks.
• - Three banners for the main slider on the homepage, however it would be very useful to find a clever way to remove the slider and replace it with a fixed solution that would make better use of the prime real estate on the first screen of the homepage, a.i main category icons

Should not have

• Should not require significant changes to the existing Porto 6 wireframe.

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Files

Download all files - 2.1 MB