• €110

• 62 designs

• 22 designers

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Logo Design Brief

We are two language teachers in the south of Spain who are opening up our first language academy in the upcoming school year. We've been teaching in our house for a while and we currently have a logo that is just a cloud with Simply English in it, but it's obviously done on MS paint... Moving forward, we want a logo that reflects having a professional business and inspires confidence in us as a high quality service.

We don't have any specific target audience as we teach children up to adults, so we want our logo to be modern but still playful, not intimidating. As people we're really fun, light hearted, and our main goal is to make people enjoy coming to class, so if it could toe that line between professional and fun, that'd be amazing. Our current logo is blue, but we're open to any colour scheme you as an artist think might catch people's eye (except orange). Our logo is 'Fun. Effective. Simple.', but it doesn't necessarily need to be on our logo, though we would love it to be on our stationary/business cards.

For a better idea about us, you can see our website at www.simplyenglishutrera.com. The website itself is very cookie-cutter, but we want to start to shape it into our identity (as we get one), so don't take this as a rule but more of an inspiration. One thing we would caution away from is putting British/American flags. Every other academy in the area does that and it looks very cheesy in my personal opinion. (Also, no comic sans..)

We have included images of our current logo (which we don't like too much), our facebook background and current ad (to get an idea of where we were at before, these were made on my ipad because we needed an ad and so, I tried! These aren't necessarily the direction we think we HAVE to be in)

Target Market(s)

Students -- both children and adults

Industry/Entity Type

Education

Contact Information for Business Card

Just standard size, with room for our name, logo, wesbsite, an email for info, the phone number (possibly 2 of them), and address (2 lines)

Logo Text

Simply English

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• We like the idea of watercolour splashes as it seems playful and is quite trendy, but we don't know how it would fit in, we also like the geometric shape trend.

Should not have

• Tons of flags/comic sans

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Files

Download all files - 6.7 MB