Branding for a Diabetic Coaching Program that is going to going to help Diabetic's with Insulin res

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This customer received 80 logo designs from 28 designers. They chose this logo design from 808Miles as the winning design.

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Logo Design Brief

I am looking for a CATCHY look to get people to understand that there IS a ZONE that all diabetics can get to that will help them not be dependent on SO much insulin. I am looking for a look that will be branded on books and newsletters, emails, and click funnels.
we will be using 4 primary ways to target people, and all of them will be ZONE specific. So the word Zone is a big deal

Target Market(s)

Type 1 and Type 2 diabetics, people who are seeking to get better with their health and are diabetic.

Industry/Entity Type

Health Product

Logo Text

Dr. Mark with Ketogenic Zone incorporated into it.


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)


Font styles to use
Sans Serif

Colors

Colors selected by the customer to be used in the logo design:

3277b5
85abd2
9d9d9d
1b1b1b
e8e8e8

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • I want Dr. Mark to stick out different than the website name.
  • A catchy look...one that is bold in concept.
  • I am not sure if I want to add the .com to the end of the words: Ketogenic Zone.
  • Or let the word Ketogenic Zone stand on it's own.
Nice to have
  • look at how i laid out the words ketogenic zone on the image i sent over and where a cool graphic could fit. i would like to have something like a target or arrow to be used for the graphic....a good graphic is what we will use in all of the emails we use.
  • I have sent over a font that i thought looked good...and not so "normal like others"
  • it's called Nexa Rust Slab Black Shadow 01 Free
  • it has some dimension to it....
Should not have
  • I don't want this to be flimsy looking.
  • I don't want this to look like a cookie-cutter thing.
  • I have sent over a font that i thought looked good...and not so "normal like others"
  • I am not sure if I want a typewriter looking font for Dr. Mark or a handwritten font.

Files
Download all files - 0.8 MB
JPG
keto Monday, 19 June 2017 17:03:20
Monday, June 19, 2017
JPG
keto Tuesday, 20 June 2017 15:15:53
Tuesday, June 20, 2017
JPG
Payments
1st place
US$150
Participation payments x 2
US$10
Total
US$170

Project Deadline
30 Jun 2017 14:58:42 UTC
Language

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