Technical product manual needs upgrade

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Print Design Brief

For a US-based company called MPC Clamps, Inc (www.mpc-clamps.com) we need to make our product manual more attractive. The product described in the manual is a metal clamp used for mounting cylinder-shaped industrial parts. All the information is already there, but it misses attractiveness, lacks company identity and perhaps the information should be rearranged to make it easier to understand. The print would be on one-sided A3 size paper. The final design should incorporate our company colors / logo / identity (though not too much) and communicate a sense of industrial reliability and attention for detail. However, the design should be easy to understand and not distract from the end goal of being a product manual.

Target Market(s)

Installation engineers / service engineers / purchasers

Industry/Entity Type

It Company


Font styles to use
Serif
Sans Serif

Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Easy to understand structure / arrangement of information
  • Professional / reliable look
  • Company colors but not too much since it is a manual that will be printed
  • #1abc9c
  • #193441
  • Company logo
Nice to have
  • #ecab18
Should not have
  • A backside (project is one-sided paper)
  • Should not be 'over the top'

Files
Download all files - 0.5 MB
PNG
Logo Wednesday, 14 June 2017 11:51:38
Wednesday, June 14, 2017
Payments
1st place
€60
Participation payments x 3
€10
Total
€90

Project Deadline
16 Jun 2017 11:34:10 UTC
Language