• A$170

• 149 designs

• 49 designers

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Logo Design Brief

We need a new logo that appeals to a 25 - 45 year-old age bracket. Part of our rebrand includes renovating our restaurant to make it more current, edgy and cool to appeal to this abovementioned age bracket. Phase 1 of renovations are complete and include revealing original brick fire places and standstone walls of the 100+ year old former postmaster's residence, rustic reclaimed wood panelling of some walls, painting remaining walls neutral white and soon to include a mural along the main wall, reclaimed timber table tops and potted greenery and herbs scattered throughout. Phase 2 of the renovation and mural design will happen after we have our new logo as our final design of the interior and exterior will be designed around the logo.
We are extremely passionate about local produce, wineries, craft beer and interesting distilleries. Our food is a mixture of contempory australian and fusion dishes, however we are most well known for our interesting and unusual woodfired pizzas.
We would like a logo that is both striking, recognisable and easy to read whether it is on a large sign or on a DL flyer. Despite the name of the restaurant "Jimmies", the logo does not necessarily need look masculine, however nothing too busy, classical or tacky. Simplicity is key.
The final design should to say hip restaurant and bar.

Target Market(s)

25 - 45 year old age bracket

Industry/Entity Type

Hospitality

Logo Text

Jimmies

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Should not have

• Our project must not have anything that makes it look too comercial for example nothing that looks like we're a fast food chain.