• US$150

• 19 designs

• 4 designers

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Logo Design Brief

I need a logo for a new yoga studio serving seniors aged 55+. I will be offering chair yoga, mat yoga, and meditation classes. I already have another yoga studio (Savannah Power Yoga) and would like the look and feel of the two brands to be similar enough that people know the two brands are related. I like the simple, bold design of my current brand. Our core values include quality, cleanliness, mindfulness, and friendliness.

Target Market(s)

Active senior citizens, age 55+

Logo Text

Spry Mind+Body

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• "Spry" should be prominent in the name, with "Mind and Body" secondary in terms of visual impact. I envision people saying they go to Spry when asked where they practice yoga. I envision marketing campaign around "I am Spry" with profiles of active seniors who practice yoga.
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Nice to have

• - I like the lotus symbol in my current logo and would like some designs that reuse it, as well as some that are totally new.
• - I am not sure if I would like it to be Spry Mind and Body or Spry Mind+Body, I would like to see designs that offer both options.
• - I am envisioning a light green/celadon as the color for the new brand, as green is complementary to orange (my current brand color).

Should not have

• -fancy or complex design that is hard to read and cannot be easily reproduced in black and white
• -more than 2 colors

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Files

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