Film A Hoy Logo Design for New Web Platform

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This customer received 111 logo designs from 40 designers. They chose this logo design from :) as the winning design.
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Logo Design Brief
We are looking to have designed a new logo for our website Film A Hoy. The idea of the website is that film takes on the pirates. It is also about supporting independent films. People can watch films free with adverts or pay a nominal fee to watch it without the adverts.
The website is in the process of being finalized and the designers have come up with a design for the logo. We feel that the design is dated and not the right image for the company. We want to avoid film perforations as its too obvious. We also don't want it to look like a clip art. And finally we want to make sure that the text is legible.
I have attached an image of one of the websites sample pages and the logo which we don't like. There is a logo in the top corner and then the full logo in the bottom of the page. We would need there two parts of the images. This gives you an idea of where it will be positioned and the logo we are not happy with. Please ignore the place holder film titles as these will be replaced. Any other questions please get in touch and good luck
Target Market(s)
The website is a consumer market. Targeting film lovers of all ages. If you were to pick a key target we would say 15-30
Industry/Entity Type
Distributor
Logo Text
Filmahoy.com
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Other font styles liked:
- Open, don't want classical.
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A contemporary looking image. One image to be just the logo image and then the other part would be a full one with the text of Filmahoy.com.
Nice to have
- Nice to see something modern and your take on Filmahoy. The motive is support film or film takes on pirates. I would be open to a radical creative design so feel free to surprise us with something left field. I am really open. We are looking for someone to try one design which is a camera filming from a ships deck or a projector beaming from the deck. Would you get the chance to try this?
Should not have
- Should not have film perforations. Text should be legible.