Car Rally Logo for UK based company

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This customer received 124 logo designs from 47 designers. They chose this logo design from MikeSmith as the winning design.
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We need a logo for a UK based car rally company called Forever Rally. Our rallies consist of between 10-30 cars per rally and the cars will have various stickers but our rally logo will be on each cars bonnet and doors and to stand out. We want a logo that will look good on the website and as large stickers to go on the cars. Attached is an early draft and is a flavour of what we're looking for. Colour wise the logo will come in different colours ( black, white, gold silver) depending on the car they are going on.
Target Market(s)
Mostly male, aged 25-50
Industry/Entity Type
Automotive
Logo Text
Forever Rally
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must be able to be colour changable
Nice to have
- As the brand is Forever Rally we had considered using a penrose triangle or an infinity symbol.
Should not have
- Final logo will be printed as a vinyl decal and would rather it didn't have too many elements as would be too tricky to install.