"Executive, Career and Life Coaching Business" needs an innovative, inspirational and memorable logo

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This customer received 109 logo designs from 23 designers. They chose this logo design from gingko as the winning design.

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Logo Design Brief

An innovative and memorable logo required for a new tailored and accessible executive, career and life coaching business. We also offer mentoring and training services.

The company name is Wired To Be Inspired and we are wanting the logo to be separate to the text.

Concepts to be featured are "wired" (as in neural pathways in the brain) and "inspired". Looking for "human/organic" values/conceptions rather than "digital".

The design should speak to both corporate and individual clients and communicate the essence of:
- empowerment
- finding one's purpose
- creating a life of inspiration
- re-wiring the brain to make this a reality
- taking whatever action to align to this vision
- eliminating beliefs that no longer serve
- taking courageous steps in the face of fear

Finished artwork required in editable ai format

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Updates

A VERY BIG THANK YOU you from the depths of my heart to all the wonderful designers that have taken the time and creative energy to respond to my project brief and in particular those of you that have also responded to my specific feedback and incorporated the key colours I would like to see.

The colours need to be vibrant and include as a MINIMUM: red, blue, purple, green.  The logo also needs to print well in black and white.

Text of Wired to be Inspired - My preference is for a font in a "hand-written" style.

As a result of the designs I have received I am now a lot clearer on the concept that I am looking for and for those of you that have wings, winged beings in a circle, the yin and yang in a circle, and neural pathways symbols  - ALL OF YOU are DEFINITELY ON THE RIGHT TRACK (YOU ARE DEFINITELY IN CONSIDERATION) as you have tapped into the energy of the logo and what resonates with me as it is a representation of who I am and how I am working with my clients.

I would like to invite those of you that have the energy to go a step further and have a go at incorporating or morphing your existing designs (eg: wings and winged beings and neural pathways) into the symbolism of the dragonfly. Please keep your existing designs as is.  Some examples of the types of designs I am looking for are:




http://dragonflyhealing.wordpress.com/2008/12/19/dragonfly-symbolism/ 






The colours need to be vibrant and include as a MINIMUM: red, blue, purple, green.  The logo needs to also print well in black and white.

The text of Wired to be Inspired - My preference is that the font is in a "hand-written" style.

Thank you for those of you that have gone a step forward and put up a mock business card.  I invite others that want to do this to please have a go as well.

I am extremely grateful for all the hard work that each of you has put into this and I look forward to selecting the winning design and being in a position to have a more ongoing working relationship with the winning designer, where this is possible.

With gratitude and blessings to each of you.
Theologia


Added Friday, November 08, 2013

Target Market(s)

Corporate, Government, not-for-profit, group and individual coaching and training.

Industry/Entity Type

Life Coaching


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)


Colors

Colors selected by the customer to be used in the logo design:

a6459a
6c459b
0255a3
3ca6d6

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Concepts to be featured are "wired" (as in neural pathways in the brain) and "inspired". Looking for "human/organic" values/conceptions rather than "digital".

    The company name is Wired To Be Inspired and we are wanting the logo to be submitted separate to the text so that we can use the logo without the text. Therefore the text is optional.
Nice to have
  • A few concepts that could be explored in the design
    - Neural pathways as in those that you find within the brain
    - wings of flight
    - yin and yang
    https://creativemarket.com/dkcreative/3157-Pyramid-Wings-Logo-Template

Should not have
  • No spiky people or brain images.
Payments
1st place
A$360
Participation payments x 2
A$20
Total
A$400

Project Deadline
24 Nov 2013 22:01:29 UTC
Language

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