• US$150

• 172 designs

• 55 designers

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Logo Design Brief

We need a new logo for our brand HR Pilot. The site is used by Human Resource professionals to get information on the latest employment practices. On the site are questionnaires, webinars, newsletters, etc. The logo will be used on the website and in mailings, sales sheets, etc. The logo should have more round edges than sharp and should feel reassuring.

Target Market(s)

Human Resources Professionals, office managers, etc.

Industry/Entity Type

Management Consulting

Logo Text

HR Pilot

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must have HR Pilot. Must use these colors:
• Lapis Blue: RGB: 0-75-141
• Primrose Yellow: 243-207-85
• Looking for softer edges versus hard edges

Nice to have

• The Tokio HCC logo can be used for design inspiration.
• The other logo is what we are currently using.

Should not have

• Should not have any other major colors other than the blue yellow. Can also use shades of gray/black/white.

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Files

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