Modern Business Intelligence / Data Visualization startup is seeking a logo.
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This customer received 451 logo designs from 154 designers. They chose this logo design from aglaronde23 as the winning design.
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Logo Design Brief
I would like a logo for my modern business intelligence (BI) / data visualization company based in Boston called "Point Focal". We turn chaos into simplicity. We identify the signal within the noise. We embrace disruption. We transform data to insight.
Point Focal delivers a BI ecosystem which captures and transforms data and produces beautiful interactive dashboards of flexible real-time analytics. We utilize TIBCO Spotfire to produce the visualizations and we integrate with a variety of technology partners to design the underlying data models.
Target Market(s)
CXOs, business owners and entrepreneurs purchase our offering. We work with many industries including financial technology, biotechnology / hospitals, boutique retail, education and professional sports. Our offering needs to resonate with technology experts and technology layman.
Industry/Entity Type
Business Consultant
Logo Text
Point Focal
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Other font styles liked:
- Designer discretion
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The words "Point Focal"(or "PointFocal" or "pointfocal" or "pointFocal"
Nice to have
- If the logo can express the concept of generating strategic insight for businesses.
Should not have
- The P and the F in the words Point Focal are not meaningful and should therefore not be prominently highlighted or isolated.
- Bar charts (they are too generic).