• US$300

• 139 designs

• 38 designers

---

Logo Design Brief

An enhanced higher resolution version of the current logo (attached) to include more modern font and colors. Also would like to have tagline arched to symbolize a bridge between the US and Offshore Firms it reps and services locally. Evocative of Citi's logo in terms of elegance and style. Additional possible metaphors involve the security CalTeks domestic U.S. presence provides as a result of their quality local service (analogy: buying product online from overseas company but when it breaks cannot get it serviced in the U.S. and therefore can no longer used). Finally, CalTeks is a game changer because we are providing the fair market price for the overseas equipment while competition has been marking up equipment for years.

Target Market(s)

PCB MFG

Industry/Entity Type

Technical Service

Logo Text

Offshore Equipment, Certified Local Service

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Must convey a bridge, preferably through arching text of the tag line. Drill Bit must be worked in to Company Title as the 'T' in CalTeks. The Drill Bit we are referring to is part of an automated machine.
• Here is a link to a PCB Drilling Machine Video:
• https://www.youtube.com/watch?v=D3P9ASILnVQ
• The Black & Decker home drill is not what we want for the Drill Bit.
• I have placed a new photo (drill-bit-T) demonstrating point by literally placing the Letter T over the drill bit for those still not grasping this concept (carried over from the original logo that has also been uploaded)

Nice to have

• Color palette limited to
• Hex RGB
• #db0000 (219,0,0)
• #000000 (0,0,0)
• #ffffff (255,255,255)
• #564d4d (86,77,77)
• #831010 (131,16,16)
• Check files for image of color palette

Should not have

• Black and Decker DIY Drills. Nails and Screws.

---

Files

Download all files - 0.2 MB