• US$1040

• 111 designs

• 17 designers

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Trade Show Booth Design Brief

Our company, Foreign-Trade Zone Corporation, is seeking a new design for our trade Show Exhibit Booth graphic panel (made of fabric). As a consulting and software company, we are looking for a very high-end, professional design concept.

The booth backdrop is a dye sublimated fabric with grommets, hung with a large truss kit. Here is a link to an image of our exhibit booth: http://www.beautifuldisplays.com/images/trilok/bk4-1_1_lrg.jpg

We will need two backdrop designs. Each of the designs will be basically the same, but in two different sizes.
Fabric dimensions are:
- 102”w x 109.5”h
- 102"w x 85" h

There is a 2½ feet wide strip of “dead space” that runs horizontally left to right along the bottom of the graphic. This is because the bottom of the display is hard to view due to the front table. This area along the bottom is not very visible due to table front. We do need print on this space, but the important area of the design should be above this area.

OUR GOAL FOR THE GRAPHIC YOU SUBMIT

We would like to convey that we offer 4 distinct business units. Two Business units come under our consulting company and two come under our software. However, we now want to combine the two companies and websites so we can market them all together.
The backdrop for the Display Booth convey the following ideas:
1. Have a very high end professional look, such as law firm or professional consulting group might have.
2. We envisioned 4 graphics that show those areas of business brought together in the center by our company FTZC. However, we are open to any ideas.
3. We ask that you don’t use Puzzle pieces or mazes as there are so many graphics of that type on other booths.
4. Our key colors can be found on our two attached logos
a. FTZC is our main company logo
b. SmartZone is our software logo that should be in one of the areas of business
5. Also, our logo looks best on a black background.
6. The graphic should show how the following 4 areas of business are offered by our single company, FTZC. The Areas of Business are as follows:
a. Consulting
b. Software
c. FTZ Implementation and Operation
d. FTZ Administration
7. Keep in mind it is important to show the software portion.
8. Also, as a note, our company helps U.S. Based Firms involved in international trade save money on Customs Duty.

Here is the link to our logos: http://www.ftzsoftware.com/filetransfer/upload/dropbox/131111logosfordesigncrowdproject.zip

We have two websites that we plan on combining into one. The websites will help you lean about our company.

www.ftzcorp.com

www.ftzsoftware.com

Target Market(s)

Directors, Vice Presidents and CEO's of medium to large corporations. The individuals we sell our services and software to want to make sure their project goes smooth and they want to hire a company that looks professional.

We deal mostly with Director and Vice President Level individuals at medium to the very largest companies.

Industry/Entity Type

Software

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Professional image
  
  Bold eye catching look

Should not have

• Puzzle pieces
  Mazes

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