• US$90

• 59 designs

• 21 designers

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Banner Ad Design Brief

We need a fresh set of creatives for Facebook Ads. We'll be promoting our affordable SEO solution to a "lookalike" audience of people unfamiliar with our brand.

We'll want to convey that we provide a unique SEO service that costs nothing to get started. We offer a guarantee "If you don't rank, you don't pay."

The final design should convey: simplicity, ease of use, affordability, approachable.

I've uploaded our logos for us and to inform your color scheme choices.

You can also visit and browse our website at www.rankpay.com to get a feel for the palette and presentation style.

Dimensions should be 1200x628 and final file format .psd w/ layers in tact please.

Looking forward to working with you, thanks!

Target Market(s)

30-55 year old small/local/internet business owners

Industry/Entity Type

Seo

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A clean, modern and sophisticated feel.

Nice to have

• It'd be nice to see some exploration of how to convey affordability without devolving into the realm of "cheap".
• I've really enjoyed some SEO Moz Facebook ads. They're simple, convey what they intend to clearly and succinctly, and exude style.
• "if you don't rank, you don't pay" and "free to signup" really resonate with audiences. Feel free to employ those.

Should not have

• "SALE SALE SALE"
• Anything suggestive or racy
• Should not be too "busy" or chaotic
• Anything "cheap" or chintzy

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Files

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