International Environmental Organization Needs a Logo
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This customer received 90 logo designs from 29 designers. They chose this logo design from Sujit Banerjee as the winning design.
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The Congo Basin Institute (http://www.cbi.ucla.edu/) is a center of higher learning and scientific excellence in Central Africa — generating research that decision makers can use to address sub-Saharan Africa’s interlocking environmental and development challenges. Our goal is to improve scientific research in the Congo Basin by providing training and research opportunities. These are often collaborations between Western and African researchers. Our work focuses on the intersection between conservation and agriculture, and tries to answer the question: how do we feed a growing continent while conserving the Congo Basin’s spectacular biodiversity?
Key words for our organization are: scientific research, Africa, environment, education, and agriculture.
Target Market(s)
Our logo will be used on our website, flyers, pamphlets, signs, etc. Our target market includes:
- Donors (foundations, governments, and individuals)
- Prospective partners (Western and African universities and research institutes, companies)
- Prospective students (Western and African)
- Policy-makers and stakeholders (Western and African government officials, civil society organizations)
Industry/Entity Type
Non-Profit
Logo Text
Congo Basin Institute
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We would like something clean and timeless, simple and concise. Given our focus on the environment and agriculture, the logo should include green, but can also include other colors. We would like a logo that includes our institute name, preferably oriented in a way that also makes our acronym (CBI) clear.
Nice to have
- The logo could also communicate the concepts of environment/conservation, agriculture/food, and education/research, but not at the expense of simplicity.
Should not have
- Over-busy, hard to read