Marketing Collateral - Size of Business Card

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Contest winning design

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This customer received 18 card designs from 9 designers. They chose this card design from Kolor as the winning design.

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Card Design Brief

We are a commercial real estate association that is looking for assistance in developing marketing collateral for our grassroots marketing efforts.

These pieces of collateral will be utilized as leave-behind education/recruiting tools. We envision a folding card the size of (2) business cards connected at the ends. The idea behind this design is that it will "stand up" vertically, so that it will look appealing when placed on a desk.

Attached there is an example of the style of card we are looking for, however in the picture the card is standing up horizontally, we would like it to stand vertically.

Layout of the card:

Outside (Side 1) Portrait - We would like a very striking visual of possibly a skyscraper and the words "Stand Tall Houston" across it.

Outside (Side 2) Portrait - Simply our logo in the same style as the rest of project

Inside (Side 1 & Side 2) Landscape - Content is not finalized but the vision is to have (3) short points talking about membership to Houston BOMA.

Attached is an example of the type of custom card we are looking at getting, as well as our current logo. Color choices are completely open, but our standard colors in the past have been dark green, gray, and gunmetal. For this piece, it has been suggested that we utilize red more as that is typically the color of Houston sports teams.

Target Market(s)

Commercial Real Estate Professionals

Industry/Entity Type

Business


Font styles to use
Serif
Sans Serif

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Project must be designed within the parameters of a standard business card (3.75 x 2.25) that are attached at the ends. See brief.
Should not have
  • Houses, Apartments, or Homes. We only deal with Commercial Real Estate (office buildings, sky scrapers.)

Files
Download all files - 0.0 MB
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Payments
1st place
US$110
Participation payments x 4
US$10
Total
US$150

Project Deadline
13 Mar 2017 16:23:53 UTC
Language

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