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Solar Savers needs a web design and brand identifier
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This customer received 76 web designs from 7 designers. They chose this web design from pb as the winning design.
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A$230
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76 designs
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7 designers
Web Design Brief
Solar Savers is a pioneering approach by Victorian councils and four greenhouse alliances to support low income households to install solar systems with no upfront costs.
Solar Savers will commence in May 2017.
Solar Savers is looking for a designer to create a website banner incorporating a brand identifier for Solar Savers. The brand identifier will be used in Solar Savers promotional materials, such as flyers and mail outs.
The website banner and brand identifier should engender trust and confidence in the target group (retirees).
Updates
Project Deadline Extended
Reason: Hi,
Thank you for your work so far. We've been given advice to get a separate logo designed (instead of trying to include this as part of the banner design). Sorry for not realising this until now - we're new to all this.
So, I have a couple of preliminary logo designs that are being considered by our project control group. I will forward a copy of the logo once we have it.
The project control group is looking for a web design that is unique to Solar Savers and a design that draws on the key elements of the program (i.e. it helps people save money and take control). The site should be friendly but not too informal as the target group is seniors. Here's a link to another community energy organisation: www.positivecharge.com.au/
Apologies again for the delays.
Cheers,
Karl
Added Thursday, March 9, 2017
Target Market(s)
Home owning, low income, retirees
Industry/Entity Type
Non Profit
Number of Pages Required
1 page
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Use of Solar Saver name
- Must promote Solar Savers as safe, reliable and trustworthy
Nice to have
- Blue - to engender sense of safety and confidence (open to suggestions, though)
- Solar panels / the sun
Should not have
- Anything that is hard to read
- anything that promotes riskyness