Quality Wins initiative. ABB name of Quality strategy
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This customer received 60 logo designs from 18 designers. They chose this logo design from Miss Creative as the winning design.
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At ABB, we launched an important initiative called Quality Wins.
This is intended to spread the quality culture inside the organization, and to let customers be aware of our high quality commitment. Therefore we would like to receive some ideas about a LOGO that says Quality Wins, in order to be able to spread this in our flag, banner, work clothes, worldwide. our website is abb.com. Logo should be very professional style, and create the impression of "things done in the wright way", high quality products. the reason why we say quality wins is that we believe in order to win the competition with our competitors, and be the market leader, we have to use Quality as driving factor.
Target Market(s)
Industries, automation
Logo Text
Quality Wins
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Very professional. it should inspire a high confidence of Quality.
Nice to have
- something related to the market competition, and thanks to Quality ABB will win.