filico Trust (finance life consulting) - Start-up of the banking and financial world
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This customer received 170 logo designs from 54 designers. They chose this logo design from Grapismo Brand Studio as the winning design.
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Logo Design Brief
ENGLISH: We are two founders of a start-up and need a fresh logo design Including a design element for our newly founded company based in the metropolitan area of Frankfurt. What the name filico Trust Means and stands for: Filico stands for finance consulting life. Retail clients are our main focus. We take care of Their financial needs. So our customers have more time for other important things in your life. Trust stands for credibility and integrity. We are an owner-managed Multi Family Office, specialized in independent consulting for all business questions of high net worth individuals. These are our brand core values: independent partnership service oriented fair Integrity sustainable efficient Our advantages briefly Summarized: All services from one hand. We take care of all financial matters of the family. There are no hidden costs and complete transparency. Completely independent of the consulting company and the product, and only active in the interests of the family. Individual strategic and tactical asset structuring. Product and manager selection, All which is Individually tailored. We advise. Our customers decide. The logo shoulderstand be distinctive and have a high recognition value but Should not be complex and playful. The empathy and personality, HOWEVER, shoulderstand stood out against the standardized world of banking and wealth management. Disruptive suggestions are therefore welcome. The world of colors is quietly open. So far, we have been moving in blue, green and light blue. GERMAN: We are two founders of a startup and need a fresh logo design for our newly established company based in the metropolitan area of Frankfurt. The name filico Trust breaks down as follows: filico represents financial life consulting. Customers are our focus. We take care of the needs on the subject of finances. So our customers have more time for other important things in your life. Trust stands for trust and integrity. We are the first owner-operated Multi Family Office, specializes in independent advice on all economic issues for wealthy private clients. These are our core brand values: fair integer otherwise summarized independent partnership service oriented nachhalig Our advantages: Everything from one source. We take care of all the financial needs of the family. There are no hidden costs and total transparency. Fully consolidated and product-independent and act only in the interests of the family. Individual strategic and tactical asset allocation. Product and manager selection, which is individually tailored. We advise. Our customers choose. The logo should be striking and have a high recognition value, but do not act complex and playful. The empathy and personality opposite of standardized banking services and asset management world should prove it, however. Disruptive suggestions are also welcome. The world of color is still open. We have been blue, green and light blue move in tones.
Updates
Project Deadline Extended
Reason: The logo and design element must be unique, fresh and easy to recognize
Added Wednesday, February 22, 2017
Target Market(s)
Wealthy families and individuals Wealthy families and high net worth private clients
Industry/Entity Type
Financial Service
Logo Text
filico Trust (financial life consulting)
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo must have a high recognition value The logo must have a high recognition value
Nice to have
- Sympathetic, like also disruptive, easy to understand, feel good factor, individually Sympathetic, gladly so disruptive, easy to understand, feel-good factor, individual
Should not have
- Generally, superficial, playful, too complex general, superficial, playful, too complex