logo for niche financial firm as well as font and color scheme
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To help the project along, let me provide some group feedback. There are two designs among those submitted so far which we liked far better than the others. These are the sans serif submission from Sumlmani Art (second one), and the one from Oscar Skippe.
We like the abstract A in the latter, and the clean, simple, but highly professional-looking font and design of the former.
That said, I am humbled by your creativity, and the fact that in some cases, despite what I might "think I want", sometimes designers know better. I had said I didn't want the logo to be a letter, and yet the abstract A was one of my favorites. (I have done this before, and found the same thing.)
We look forward to seeing your submissions over the next few days.
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