• US$150

• 161 designs

• 40 designers

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Logo Design Brief

CSI (Concrete Scanning and Imaging, Inc.) needs a logo. We do concrete scanning and imaging. A process that uses Ground Penetrating Radar (Radio Frequency) to locate hidden objects (rebar, conduit, plumbing, voids) in a concrete slab. We see through the slab to give the customer the best advice on where to cut their concrete with out hitting the hidden objects. We are looking for a logo that conveys strength, durability, and trust. We need it to grab attention and tell the customer exactly what we do. It is going to be on T-shirts, hats, trucks, cars, business cards, and envelopes, so it has to be transitional. We want the same logo to pull off the same strength across these facets.
We would like designs that use the color gray (concrete) and possibly red (conduit), but we are open to other creative opinions. We also like the idea of an owl, but are also open to just using the letters CSI as the focus of the logo. I have attached files of what our work actually looks like, as well as the logo of our parent company.

Target Market(s)

Construction Workers - General Contractors - Plumbers - Electricians - Concrete Cutters

Industry/Entity Type

Concrete

Logo Text

CSI - Concrete Scanning and Imaging

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Strength, Durability
• This logo has to be on the side of big box trucks - so it has to stand up against traffic and a large backdrop. It won't just be on stationary.

Nice to have

• It would be nice if the gray looked like concrete - almost as if the CSI were letters carved out of a solid block of concrete.
• The colors I suggested but I am open to other options.
• We like the idea of having an owl - for its intelligence and symbolism. It would have to be a dramatic, strong owl, not a cartoon owl.

Should not have

• Bland combo of the three letters CSI touching

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Files

Download all files - 9.5 MB