Package Design and Logo - Outdoor Survival Bracelet

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This customer received 38 packaging designs from 17 designers. They chose this packaging design from CRONO design as the winning design.
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Packaging Design Brief
Our Company is about to release a new line of high end survival bracelets and we are looking for highly skilled package/logo designers to submit their designs.
Our custom survival bracelets are a trade marked "5 in 1" design that includes a Heavy Duty 15ft Paracord Rope, 18" Tungsten Carbide Finger Saw, Compass, Whistle and a Fire Flint incorporated within the bracelet.
Our brand is called Das Überleben and we are looking for a high quality and modern logo in addition to a catchy and visually appealing package design.
We do not have any set styles/designs/content in mind and are very open to any designs, ideas and content you wish to include as long at it keeps a strong outdoors/survival product feel.
Updates
Project Deadline Extended
Reason: Due to many requests, we have decieded to extend the project deadline. Thanks :)
Added Saturday, October 19, 2013
Target Market(s)
Hikers, Backpackers, Travellers, Outdoors, Fishermen, Campers, Skiers, Mountain Bikers.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Professional and commercial looking design that will be eye catching and gives the appearance of being a high end survival product.
- The logo and package must have a survival, outdoors, wilderness feel about it and
- We are looking for the background of the package to be a HQ image of the ruggered forest with snow covered mountains in the background.