Nutritional supplement in pregnancy study

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This customer received 143 logo designs from 43 designers. They chose this logo design from azeze as the winning design.
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I need a logo designed that will appeal to all the ethnically & culturally diverse pregnant mums in New Zealand. The study is assessing whether a nutritional supplement started early in pregnancy, can improve health outcomes for mums and babies. Foods that have high amounts of this are: Rockmelon(cantelope) grapefruit and oranges, seeds, nuts, grains, beans and peas. The name of the study is AMY and it's "colour" is from the purple spectrum.
Updates
Thanks to everyone who has submitted so far, there's a couple of designs we like. Apologies for the delay in response, we're hectic setting things up but are looking and thinking about which design is best. Some "generic" feedback so far: the colour for AMY is soft purple, we want the design to be unique and clever but simple and, to convey nutritional nurturing in pregnancy for better health. Many thanks Susan and the team
Added Thursday, February 2, 2017
Project Deadline Extended
Reason: Apologies, bogged down in setting everything up, hoping to decide next week.
Added Thursday, February 9, 2017
Target Market(s)
Pregnant mothers
Industry/Entity Type
Healthcare
Logo Text
AMY
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Be really good if it doesn't look too clinical