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Logo UPDATE/REFRESH for Uniform Company
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This customer received 145 logo designs from 49 designers. They chose this logo design from Toseenjessey as the winning design.
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US$150
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145 designs
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49 designers
Logo Design Brief
This is an update to an existing logo. We are a uniforms company and would like to REMOVE the CROSS/PLUS symbol in our logo and replace it with a creatively drawn: nursing scrub top, pant, footwear or stethoscope. Something to visually signify that we sell:
1. scrub tops
2. scrub bottoms
3. footwear
4. accessories
and we sell it primarily to healthcare professionals (nurses in particular). I have attached the original logo which will need to be recognizable in the new one.
Some possibilities (but not limited to):
1. use part of the line art of the oval to create a scrub outline
2. make the "s" in Uniforms into part of a graphic
3. in the space where the "+" sign was (again - removing this) create a combination line-art of a scrub top and/or bottom and footwear
The colors should remain the same.
The PRN Uniforms should remain VERY similar (recognizable).
I have attached some samples of other logos where these graphics are used.
Updates
Project Deadline Extended
Reason: Have some great starts, looking for a few artists to modify and maybe others to submit artwork to reflect what the business sells - scrubs and footwear to healthcare professionals. I'm working with a client - and so far they are hoping for some additional options.
Added Wednesday, January 11, 2017
Target Market(s)
Nurses and those working at a hospital/healthcare faciity.
Industry/Entity Type
Retail
Logo Text
PRN Uniforms Uniforms Shoes Accessories
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- MUST remove the cross/plus sign.
- Must KEEP PRN Uniforms - and it must be VERY SIMILAR in style/position/color as to what you currently see. That's the core of the logo and we want to keep that.
- Must KEEP tagline - but this can be in a different spot: Uniforms, Shoes, Accessories
- A scrub top and/or bottom and/or shoe (nurse style shoe - alegria or dansko style outline) that represents we SELL medical UNIFORM apparel.
- Same Red, Black and Grey
Nice to have
- Line art that encompasses the logo/intertwines with the words or the oval that currently exists.
