Jerky Pat's Jerky product label

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This customer received 9 label designs from 3 designers. They chose this label design from Giovanni as the winning design.
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Label Design Brief
Using my logo, design, make a product label that is eye catching and fun.
Also design a Facebook cover photo using my logo once again going for the eye catching/fun.
You can go to jerky Pat's jerky on FB to see what it looks like. I will provide a full resolution adobe illustrator original
Looking for a fun eye catching product label for my individually packaged jerky packs. I will also be doing a spices line in the near future (chili powders).
Target Market(s)
15-30 year old
Industry/Entity Type
Product
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- My logo prominently displayed. Area below logo for flavor name
- Use the top logo in the attached adobe illustrator document for the design
- Overall label needs to be rectangular or square.
- One design must be optimized for a Facebook cover photo
- JerkyPats.com listed at he bottom
Nice to have
- Colors should be in the purple family but not too dark.