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FitBiz 247. Logo design for fitness business software program.
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This customer received 280 logo designs from 72 designers. They chose this logo design from Atvento Graphics as the winning design.
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A$270
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280 designs
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72 designers
Logo Design Brief
We need a new Logo for our fitness software program. Its a new cloud based software application for fitness trainers/personal trainers. It helps the Personal Trainer run their fitness business. The software automates all business tasks e.g. Scheduling, invoicing, online bookings, finance and marketing etc. It also helps the Personal Trainer create fitness programs and workouts for their clients. We have over 1000 exercises built into the App.
We already have an App that we have previously created that is for Massage Therapists called Practice Manager 247. I will attached the logo for this as well. The new Logo doesn't have to match the other one, but if you could use the same colours would be great.
The final design should be sleek, modern, clean and strong. It needs to link fitness (the market) to technology (our app). I will also attach a few other ideas that I like and have played around with. Please make it all fit on 1 horizontal line; Eg Image + FitBiz 247". Not on multiple lines, please.
Finally, I'd like to thank you all for your efforts in advance!
Target Market(s)
Fitness Trainers/Personal Trainers. Young health conscious people.
Industry/Entity Type
Fitness
Logo Text
FitBiz 247
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Other font styles liked:
- See Image (File 10) below of the word BLIND. I like this font type.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Modern, sleek and stylish design. See the photo of the girl using her tablet. Clear legible font. The whole logo and font should be on 1 vertical line. (This is so it doesn't take up too much space on our App).
Nice to have
- Use all or some of the colours and font in our other software App called - Practice Manager 247. But this is not essential. I was thinking of combing a Barbell with weights and the wording together.
- Also consider the combination of FITNESS, BUSINESS and an APP/SOFTWARE.
Should not have
- Old or boring font or design. Nothing that looks like it from Corel Draw in the 80's please.
