Military organization logo. Similar to a sports mascot/logo theme
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This customer received 12 logo designs from 3 designers. They chose this logo design from EA Designs as the winning design.
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Logo Design Brief
I'm a military leader taking over a company and am changing the motto to "Stallions". The organization is currently struggling and I decided on the stallion to be a strong representation. Also, I like the idea of the underdog (see italian stallion from the movie rocky).
In the military, company logos tend to be more similar to that of sports teams or mascots. However, I don't want to copy an existing sports team - looking for some originality.
Our company name is "San Gabriel Valley" or "SGV" and mascos/motto is "Stallions"
Favorite colors are red, black, and silver.
If someone could incorporate "SGV" with a dominant-looking image of a Stallion, that's what I'm looking for.
And maybe write in "STALLIONS" at the bottom or the logo, but this is probably too much.
The dominant image should be that of a stallion - maybe one standing on its back two legs (open to ideas)
Also, I'm thinking about incorporating a transparent overlay of a boxer delivering an uppercut (see the right fighter on attached image) but not sure if that would work.
Target Market(s)
It's a company internal logo, so the audience is the 45 people in the organization, age 27-38 (mostly male)
Industry/Entity Type
It Company
Logo Text
"SGV" "Stallions"
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Image of a dominant looking stallion, possibly on its hind legs or a closeup of the head/face
Nice to have
- "SGV" possibly overlapping vertically, diagonally, or on top of each other (Like the New York Mets letters)
- Uppercut overlay (transparent) of a boxer. (just upper body, not bald)
- The word "STALLIONS" somewhere - maybe at the bottom or below the logo. Though this may be too much text if "SGV" is already incorporated.