• C$150

• 132 designs

• 53 designers

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Logo Design Brief

We need a logo design for our company WunderKeys. We write piano books for kids aged 4 to 10. The logo should be a word mark with two to three fun, eye-catching colors (orange and blue at least... see attached word).

The design should be clean, not cluttered, and should have a simple allusion to music and or piano but nothing kitschy (ie. no piano or treble clef or other "typical" thing you might find in a logo for a music company).

While the logo shouldn't look corporate, it also shouldn't look like something that might be designed for a toy store or daycare. Our audience is the teachers (mainly women 30 - 55) that use the books with students, and not the students themselves

Logos that appeal to us are generally flat designs and not the rounded, shiny bubble logos that are typical with kids companies.

The final design should communicate "hey... this is not your typical boring piano book" and should have a next generation feel.

Target Market(s)

Piano teachers (women ages 30 - 55+)

Industry/Entity Type

Book Publisher

Logo Text

WunderKeys

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• see brief...

Nice to have

• see brief

Should not have

• kitschy music symbols... a full piano would be bad, some allusion to keys would be okay (we're not saying there need to be keys but just that keys are okay, a piano is not)

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