• C$150

• 121 designs

• 35 designers

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Logo Design Brief

Recently formed company starting operations this month. Our company's name would be Melting Pot Ventures. We deal with coffee, baked goods, catering and possibly events later. The rationale behind our name is the representation of Canada as a melting pot of cultures and also of food. Warm, bright, earthy, eco friendly, local are some of the words that resonate with us.

Our venture would own and operate two coffee shops that are organic, hyperlocal and serve fairtrade espresso and coffee beverages. The coffee stores are named Coffeeco. A picture of the downtown coffee shop with our trade logo is attached. Please note that this is just for context. We need the company logo for Melting Pot Ventures. Some initial attempts we did are attached but are meh.

Hope to see a lot of great design ideas from the talented bunch here..

Target Market(s)

1. Youth, adults and seniors.
2. People who appreciate organic coffee, organic products, fair trade products.

Industry/Entity Type

Cafe

Logo Text

Melting Pot Ventures

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The design has to be more classic than modern. We are looking for something which resonates with our business ideas and not anything flashy. Currently our company is going to manage two cafes which are hyper local situated in the beautiful town of Kingston, Canada, and loved by our loyal customers.
• Please go through our Instagram pages to get an idea of what we do:. fairtradecoffeeco , onecoffeeco
• We plan to expand into food industry and hence the logo should not be coffee specific. It has to be classy and represent the parent group of companies.

Nice to have

• Rustic, Nothing glossy or flashy, matte textures, engraved or embossed design elements. Should be an interesting design, we don't want a very corporate boring kind of a theme.

Should not have

• Not coffee specific only, doesn't have to be Indian food based because that is not what we intend to do, PLEASE don't just submit a melting pot icon.

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Files

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