• C$150

• 222 designs

• 53 designers

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Logo Design Brief

We need a logo designed for our company - Bliss B4 Laundry.

We host life-changing, transformational wellness events for women in Ontario, Canada. Our company has been using a logo for the past 2.5 years (see attached file) - but we would like to have it updated to a more simple, modern design.

Our company started as a retreat business to help women escape the busyness of life and make time for their self-care. It has evolved into a company that hosts events for women focused on self-care, wellness and sisterhood that are MUCH more than just 'getting away'. They are opportunities for women to express their authentic self in a safe and encouraging environment. Women who come experience healing and transformation on a level they didn't expect. Our events host large groups of women together in circle and in community.

We would like our logo to continue to use our branded colours. Our main colour is Deep Pink: #FF1493 / 255,20,147 / 0,92.16,42.35,0
Our secondary colour is Dim Gray #696969 / 105,105,105 / 0,0,0,58.82
And other accent colours in our brand are:
Dark Orchid #9932CC / 153,50,204 / 25,75.49,0,20
Deep Sky Blue #00BFFF / 0,191,255 / 100,25.1,0,0

We are open to any combination of the above colours in the logo - just so long as the pink remains the main colour.

Although our name is Bliss B4 Laundry - which is kind of cheeky - and our current logo depicts a laundry basket - we are thinking we would like to move away from the laundry basket image - nothing to do with laundry please.

We are also liking the idea of the logo having a symbol that depicts the connection between the women at an event. We open and close our events with the women in a circle. It would be appropriate to incorporate a circle or circular symbol into the design to show that connection and community.

Also you could try a silhouette of a woman. Realistic please, not cartoonish. Or a simple realistic drawing of a woman's face - smiling please. If this can be contained in a circle - that would be nice.

OR you could do a design that is just our name Bliss B4 Laundry - styled in a way that is feminine. Not handwriting font or anything too ornate. We are looking for clean designs without a lot of detail. In this case, our name would be our logo.

Please visit our website to learn more about our services:
www.blissb4laundry.com

We are currently beginning the process of rebranding our business with a much more current look and feel. So our website will be undergoing a major overhaul. The way it currently looks is not the style we are going for.

We are hoping for something more modern, sleek and especially - feminine.

Some important words that describe our brand:
-sisterhood
-transformation
-life-changing
-feminine
-authentic
-community
-spiritual
-mind-body-soul

Target Market(s)

Women - aged 30-55

Industry/Entity Type

Wellness

Logo Text

Bliss B4 Laundry

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Depict the connection between women at the event - with some kind of circle or circular symbol
• be feminine and appealing to women
• the pink colour in the logo

Should not have

• the laundry basket image anymore
• Anything to do with laundry - nothing in that vain please

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Files