Strategy Consulting Company Needs an Awesome Logo Design
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This customer received 253 logo designs from 79 designers. They chose this logo design from kenthuz as the winning design.
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Logo Design Brief
logo/wordmark design for consulting firm named Fathom.
Themes for what the company does are: understand - design - execute -
And they will be done with real depth which I may express as:
- deep insight
- deep strategy
- deep design
- deep execution
I am looking for a clean, simple and crisp logo/wordmark which portrays clarity of thought and understanding.
I can imagine it is a black logo, but happy to consider other options. I do not want to spend significant amounts on stationary, web design etc. so I figure a simple black logo will lend itself to ease of production.
Why fathom, well I like the word as it primarily associates to understanding and depth. It is an actual specific measure of length too.
Words associated to fathom:
understand,
divine,
perceive,
penetrate,
get to the bottom of,
comprehend,
measure,
work out,
make sense of,
grasp,
assimilate.
Target Market(s)
Small Medium Businesses in the technology and communications industry
Industry/Entity Type
Consulting
Logo Text
Fathom
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Name in the logo, a wordmark