• US$470

• 74 designs

• 37 designers

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App Design Brief

I do not want the market to perceive this phone as a clone (copy) of the apple i phone. This phone has a dual sim card funtionality, it is unlocked and comes with more applications than the apple i phone.
The phone is currently being marketed in China with the apple logo. The phone is a great product and works well, hence, why then should we promote the apple logo? We need to have a fresh name and logo.

Target Market(s)

THe middle income group. The apple i phone retails for an average price of $800 in Africa. We can introduce this phone wwhich has more funtionalties than the apple i phone for $200 which is aquarter of the price.

Logo Text

EV - Evolution

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Logo styles of interest

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Requirements

Must have

• At the back of the phone we must have the following:
  1) Logo
  2) Name of phone in small print - "evolution"
  3) Model no: e100i
  4) at the bottom of the phone: "dual sim touch phone"

Nice to have

• A good abstract logo or use letters in the name of the phone

Should not have

• The phone should have no association to the apple i phone

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