REVISED: create logo to resonate with rare disease patients
 
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This customer received 386 logo designs from 146 designers. They chose this logo design from IMD-HUB as the winning design.
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Logo Design Brief
                            NEW NOTE: this contest had expired, but we are extending due to a name change from zebRare solutions to rareLife solutions.....
PRIOR BRIEF:
currently, our corporate identity is Clear Pharma (www.clearpharma.com)
market feedback suggests we are alienating a market segment we would prefer to attract (understandably the world "pharma" in the name is off-putting to patients and consumers)
our new name is:
rareLife Solutions
tagline:
collaboration | science | technology
we have also provided our thoughts on a sample logo using our "Gibson Light" and "Gibson Regular" font in our preferred colors...see files attached....
Please contact me with any questions...
Thanks,
Tony
                        
Target Market(s)
rare disease patients and pharmaceutical companies
Industry/Entity Type
Health And Wellness
Logo Text
rareLife solutions
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
 
                                         
                                         
                                    Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- name of company with lower case "rare" initial capital "Life" and lower case "solutions"
- include the subtitle 3 words as well
Nice to have
- colors using our cmyk provided...
- could use "zebra striping"
Should not have
- different capitalizations
- no "RLS" designs