Reevo platform's identity
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This customer received 65 logo designs from 18 designers. They chose this logo design from laceymosleyy as the winning design.
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We need an isotype for a Social Network Web Platform about Alternative Education (free education, democratic, open schools, homeschooling, not compulsory education, unschooling, learning, life education, etc). The network will connect people, institutions, projects and other actors around those fields. The platform it's an non-profit innitiative, where any person can participate without limitations. The web technology used in the platform is open source.
The isotype seeks to identify the platform, it needs to be simple to remember and kind to sight. We preffer the simple forms and the possibility to use it in different supports (screen, paper, etc) and contexts (different background colors) .
The isotype should also include the possibility to be used with a logotype (the "reevo" name). The texts and typografic work should be harmoniously integrated with the isotype. However, the isotype should have a strong identity that allows it to work without extra elements (such as the 'reevo' text brand).
The logotype may include a tagline so you should provide proposals with that extra element. You must consider the platform is multilanguage. This tagline is originaly thought in spanish, and would be translated to english, portuguese, french, etc. You should provide one proposal with the tagline in spanish and one in english.
Tagline Spanish: Red de Educación Viva
Tagline English: Living Education Network
Updates
Project Deadline Extended
Reason: We are extending our deadline!! We are still looking for a fresh desing. So far we received very interesting proposals. These days we will make some suggestions to the designers. Thank you for your work!
Added Sunday, December 18, 2011
Target Market(s)
Educators, parents, students, future teachers, future parents. Age 20 - 50
Industry/Entity Type
Non-Profit
Logo Text
reevo (could be lowercase or uppercase, you decide)
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Tagline Spanish: Red de Educación Viva
Tagline English: Living Education Network
(could be lowercase or uppercase, you decide)
Nice to have
- Link the logo with de the idea of learning and life. We preffers linking education with growth, freedom, personal habilities, interest, nature, the idea of community, colaborative learning, together.
Should not have
- Books, Blackboards, Pencils, Kids, Adults, Schools. We dont want it to be related to the traditional understanding of education.