• US$260

• 60 designs

• 10 designers

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Logo Design Brief

This will be a new logo for our letterhead and website. I would like it to be catchy and brief. I would love it to be in some sort of badge shape or something that looks similar to police and fire departments logos. Not a star preferably. We work with led lights and sirens, led lightbars. The problem with our current logo is it is only good in a rectangle shape which makes it hard to use for some of our needs. There is some significance to the red/blue/yellow lines in the words, below is the description of what it means according to google answers but I hope it helps. The red is for fire departments and yellow is for construction and utility workers and tow truck drivers. We think its important.
"It was a thin line of people (thin because it was stretched trying to cover a large area) who seperated the normal people from the chaos of criminals and evil-doers who would be intent on hurting them."

The grey stripes in our old logo are chevrons, they are what goes on the rear of emergency vehicles and are typically reflective. They are a perfect 90degree angle. I am only sharing because it has a specific meaning in our field.

Target Market(s)

Police departments, fire departments, utility companies

Industry/Entity Type

Automotive

Logo Text

Move Over Outfitters, Lafayette Indiana

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Leluwande?

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Badge or logo. Black with blue, red, yellow stipes but not all in one word. This is like the "thin blue line" concept. The text should be clear and bold.

Nice to have

• Maybe a square or circle logo so it can go more places. A glow effect like a lightbar but subtle.
• "Emergency Vehicle Equipment Sales & Installation"

Should not have

• I also included a logo for a different company i like, its kind of the same idea.

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Files

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