• US$160

• 79 designs

• 30 designers

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Logo Design Brief

I'm looking for a logo that fits in with other feminine logos. The company name is AM Linen Rental. I would like to use muted versions the colors orange and yellow and the logo must have a sunrise component. Our current logo has a very busy and masculine look to it, and we are looking to freshen up our brand as we launch nationwide. Our current logo is attached. I do not like this logo when it is next to a bunch of feminine logos in various industry publications. It sticks out and doesn't look right. I want something very clean and pretty, but that still utilizes a sunrise (for the AM).

Target Market(s)

21-45 engaged females; also professionals in the event/wedding industry (caterers, banquet managers, wedding planners, country club managers, etc.)

Industry/Entity Type

Events

Logo Text

AM Linen Rental

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• -Muted, darker shades of orange and/or yellow
• -A Sunrise
• -A white background on the logo
• -MUST be able to be embroidered on a BLACK shirt
• -Be feminine looking
• -All capital letters, preferably with AM L and R a bit larger than the rest of the letters, but still all capital letters.

Nice to have

• Something that looks elegant, expensive
• I've attached a logo on this page with the orange basic sunrise. This is one I was playing with and like where it's going. I absolutely do not like my old one, with the shading of the orange and yellow. It's too masculine and busy.

Should not have

• unknown

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Files

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