International IT & Consumer Electronics event needs a logo for new conference programme

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This customer received 74 logo designs from 32 designers. They chose this logo design from Innerworld Designs ltd. as the winning design.
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We need a logo for a new conference stream we are launching at our next event. It is tackling an area within retail that is growing fast and will be a new concept to our attendees.
Our event brings together retailers, e-tailers and distributors from across EMEA to meet with manufacturers of consumer IT and consumer electronics (CE) products. Our event are private, invitation only and high end so the focus is on quality, senior level executives who are hosted at the event as our guest. The event is based around pre-arranged private one-on-one meetings between the buyers and sellers.
Too see our event logo and colour scheme please refer to www.distree-emea.com
The new summit is called 'Retail to Business' or R2B. It based around retailers such as Carrefour, FNAC or Dixons, extending their reach to small businesses and SOHO customers.
The logo needs to incorporate the characters R2B.
The logo should ideally not stray too far from the look and feel of our existing branding but reflect the fact that we have identified a new growth area and it is something exciting for our attendees to get involved in.
Colour scheme: We are a B2B event so nothing too outrageous please!
Updates
Project Deadline Extended
Reason: more time needed to provide feedback. No new design submissions required.
Added Friday, September 20, 2013
Target Market(s)
IT vendors such as HP, Microsoft, Dell, Brother
Senior retail executives from high street electrical retailers such as FNAC, Dixons, Best Buy, MediaMarkt / Saturn
Industry/Entity Type
Retail
Logo Text
R2B
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Look and feel
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